How much website traffic do I need in order to optimize results using Ascend?

The viability and length of a test depend more on the number of conversions (whether sales or leads) than specific traffic.

We recommend that you have at least 1,000 conversions during your deployment, which could be a day, a week, a month, or a few months for some smaller sites.

If you have a 2% baseline conversion rate, and want results in a month or so, that would mean about 50,000 users.

Other CRO solutions might test on the same traffic, but only be able to test one or two changes, not the number of changes that Ascend can handle.

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